Fundraising in Practice: Seek an Industry Leader’s Introduction and a Face-to-Face Pitch
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Collected in Robin Shen’s Field Notes · Content type and attribution are shown above
English translation of the Chinese post originally published 2021-07-26. Translated 2026-10-30 with AI assistance. Historical figures and claims have not been updated or independently verified. 中文原文
Reading guide
Robin revisits earlier fundraising advice: an introduction from a respected industry leader improves your chances of attracting investors’ attention. Also work to secure a face-to-face discussion, ideally a pitch to someone who can actually decide. He notes that pandemic conditions at the time—July 2021—made meetings difficult and suggests waiting until the situation eases.
Key points
- Seek a respected industry leader’s introduction to improve your chances of being noticed by investors.
- Work to secure a face-to-face discussion.
- Ideally, pitch someone who can actually make the decision.

Full text — English translation
These articles are personal notes, book excerpts, and collected reprints. Figures and events reflect the time of the original publication, are not current information, and do not constitute investment advice.
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