Know Why You Set Out: Capital Markets Are Not a Founder's Cash-Out Tool

Continuing from the previous post: be clear about why you started a business. 1. To earn money and support a family. 2. To realize a dream. 3. Out of interest and passion. 4. To change the world. 5. To build a company that endures for generations. 6. ... Everyone has somewhat different reasons for starting a business. But know why you are setting out and where you want to arrive. Not everyone has the same destination. Many ventures begin with an eventual exit through acquisition in mind; others aim to operate indefinitely. Neither is right or wrong. What matters is a clearer understanding of yourself, your partners, and the venture, and agreement among you. ---- #CapitalMarketsAreNotAFoundersCashOutTool Capital markets are not a tool for founders to cash out. They supply provisions and ammunition so entrepreneurs can pursue great ambitions and missions, putting everything into building a legendary company that can change the world. If you run a business solely with cashing out in mind, you will not build a company that changes the world. Continuing the previous post, my view remains that not every venture needs to raise financing, become a unicorn, enter capital markets, or change the world. Some can stay small and still be excellent and carefully crafted. Do not let the outside environment lead you away from yourself. Not every venture should be aimed at VCs, satisfying their needs and expectations. First understand yourself, meet customer needs, and achieve your own aspirations, goals, vision, and mission.