Entrepreneurship & Strategy

Foresight Is a Mindset: Always Have a Plan B

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Excerpts from 創業36條軍規 (36 Rules for Entrepreneurs, descriptive title) plus Robin’s commentary (as of November 2023)

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Collected in Robin Shen’s Field Notes · Content type and attribution are shown above

English translation of the Chinese post originally published 2023-11-22. Translated 2026-11-04 with AI assistance. Historical figures and claims have not been updated or independently verified. 中文原文

Reading guide

The opening excerpts describe foresight as the habit of looking ahead and preparing a Plan B for everything. Robin adds that Plan B is neither retreat nor surrender, but the operational flexibility needed to respond to change. Many founders have only one solution and rely on fundraising whenever problems arise. Yet fundraising itself is often the biggest problem. He has seen a company rely entirely on raising money, fail to do so, and enter dissolution and liquidation. In his view, preparing alternatives is also a measure of management capability.

Key points

  • Foresight is a mindset, not simply an innate gift.
  • Plan B provides operational flexibility in response to change.
  • Fundraising cannot be the only solution.
One clear path continues into the distance among several branching routes, suggesting choice and focus.
Entrepreneurship & strategyThematic illustration · AI generated

Full text — English translation

Foresight is an ability—and, more importantly, a mindset. Foresight is a key to success, in entrepreneurship and elsewhere. But what if someone without foresight wants to start a company? Can people who lack it at birth never succeed? Rather than an ability, foresight is a mindset: the habit of constantly looking ahead and having a Plan B for everything. Successful people’s foresight comes from a sense of responsibility to get the job done. At its core is constant attention to whether the goal can be achieved. They continually examine the situation, review progress, anticipate the future, and prepare a Plan B for everything so they can reach the goal whatever changes occur. You can develop foresight if you want to. How accurate or far-reaching it is comes second. What is certain is that a leader without foresight has bleak prospects. If you have it and your competitors do not, you have already won. We cannot demand that every leader be born with foresight. But leaders must know that they need to anticipate the future, try to do so, and prepare in advance. That is a basic responsibility; failing to do it is a dereliction of duty. #創業36條軍規 (36 Rules for Entrepreneurs, descriptive title) ---- Robin: ‘First, Plan B is absolutely not retreat or giving up. Entrepreneurship inevitably brings things you did not anticipate, so having a Plan B represents operational flexibility in responding to change. Yet many founders have only one solution. When problems arise, they hope raising money will get them through. Often, however, fundraising is the biggest problem itself. You cannot pin your hopes on fundraising to solve everything. I have seen a company rely solely on raising money, fail to secure it, and end up in dissolution and liquidation. In one sense, this too shows the quality of management.’

These articles are personal notes, book excerpts, and collected reprints. Figures and events reflect the time of the original publication, are not current information, and do not constitute investment advice.

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